35 Content Ideas for DIY Marketing Month

DIY marketing month

June is National Entrepreneur DIY (Do-it-Yourself) Marketing Month. If you’re a freelancer, creative, solopreneur, or small business owner, then you probably know a thing or two about marketing your business for yourself. However, this month we’re striving to do things differently, or better, or faster. Whether you blog, market on social media or purchase ads, this June it’s time to think outside the box and market your business creatively. The following are a few ideas to get your month of content creation off to a creative start.

What is DIY Marketing

Do-it-yourself is self explanatory. Freelancers and mompreneurs are used to doing almost everything themselves, including marketing their businesses and side hustles. The goal of DIY Marketing Month is for small business owners and solopreneurs to better grasp the concept of marketing and how to effectively reach their target audience. The list of marketing ideas below are to help you plan and create content with ease – all on your own.

June 2021 Holidays & Observances

  • Alzheimer’s Awareness Month
  • Adopt A Cat Month
  • Audiobook Appreciation Month
  • California Avocado Month
  • Caribbean-American Heritage Month
  • LGBTQ Pride Month
  • PTSD Awareness Month
  • National Smile Month
  • Rainbow Book Month
  • Rebuild Your Life Month
  • Foster A Pet Month
  • National Dairy Month
  • Men’s Health Month
  • Soul Food Month
  • Outdoor Marketing Month
  • World Infertility Month
  • Vision Research Month
  • Zoo & Aquarium Month
  • National Pen Pal Day – 1
  • World Narcissistic Abuse Day – 1
  • Gun Violence Awareness Day – 2
  • Hot Air Balloon Day – 3
  • Moonshine Day – 5
  • World Ocean Day – 8
  • Cotton Candy Day 11
  • Race Unity Day – 13
  • Flag Day – 14
  • Worldwide Day of Giving – 15
  • Juneteenth – 19
  • Father’s Day – 20
  • International Day of Yoga – 21
  • Public Service Day – 23
  • Harry Potter Day – 26
  • National HIV Testing Day – 27
  • Social Media Day – 30

Content Planning With Hashtag Holidays

Hashtag holidays is a term used to describe the thousands of other, lesser known “holidays” that are celebrated around the world throughout the year. On any given day there are several holidays observed to bring awareness to a variety of issues. This DIY Marketing Month, we’ll use them to batch create catchy, engaging content.

These hashtag holidays are a content marketer’s dream. They are popular, have a viral quality, and if done correctly, can cut your content planning time in half. Using hashtag holidays, it’s easy to develop a content theme for the month to create content around. For DIY Marketing Month, select a holiday from the list above, or find another that better fits your niche, and write a longform blog post (1,000+ words) about the day. The blog post can be about the history of the day, informative, or a storytelling post sharing your experience. Since it’s long, this post can be broken down into Pinterest graphics, social media quotes, and tweets. With a hashtag holiday, and one blog posts, you’ve created weeks of content. It’s that easy!

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